Análisis comparativo de los automotores japoneses, surcoreanos y chinos en base a los acuerdos comerciales vigentes con Ecuador para el análisis costo beneficio.

Abstract

The present research project had as its object of study the commercialization of automotive parts of Asian origin, more precisely from China, Japan and South Korea, whose general objective was to analyze the cost-benefit relationship of Japanese, South Korean and Chinese parts starting from of the current trade agreements with Ecuador that allow access to the respective tariff preferences. In order to fulfill this objective, a methodology based on a non-experimental, descriptive design was carried out, which had the inhabitants of the city of Guayaquil and the business owners of the study sector as the study population. Among the main results, it was obtained that the commercialization of Japanese spare parts is the one with the highest cost benefit, despite the fact that Chinese spare parts are the ones that generate the most income. On the other hand, it was possible to show that Guayaquileño has an acceptable reception for the purchase of spare parts of Asian origin.