Diseño de un producto agroturístico para la hacienda Sotomayor en el cantón Salitre, provincia del Guayas.

Abstract

Agrotourism farms in Ecuador are a little-exploited alternative, which is contradictory as it is an agricultural country of excellence. Experts on the subject have considered that this is due to the little interest of the governments of the day and the ministries related to the tourism industry in developing this tourism alternative that presents itself a sustainable and sustainable tourism model that can achieve the assurance of intangible value, such as culture, agricultural traditions and environmental conservation. At present, the tourist demand has undergone a series of changes, characterizing the tourist as a person responsible for the environment and customs and who has found in agritourism an offer that satisfies his desire to get involved with country life. The proposed agrotourism product design in the Sotomayor farm was based on the theory of authors who are experts in sustainability and tourism development in the context of rural spaces, presenting a planned proposal within a design that respects nature and traditions, proposing an appropriate setting for the visit of tourists who demand knowledge of the agricultural process.