Impacto de la variabilidad de precios en la rentabilidad de negocios avícolas en la provincia de El Oro.

Abstract

The objective of this titration work is to evaluate the impact on the gross margin of poultry businesses, in the face of the variation in the price of a pound of live chicken, through the analysis of theoretical, accounting, financial data and the interpretation of agreed findings from data collection. For this reason, an investigation of explanatory scope was chosen as it investigates the causes that generate the phenomenon under investigation, through a mixed approach, with both qualitative and quantitative data, collected from a sample of poultry producers in the upper area of the province of El Gold that includes cantons such as: Balsas, Piñas, Zaruma and Marcabelí. As a conclusion, it was possible to show that the imbalance in supply and demand generated by the overproduction of birds causes a variation in the price of a pound of live chicken according to the months of commercialization, which given the very linear costs of small and medium producers of the zone, the gross margin in these businesses is clearly affected.