Análisis del sector automotriz ecuatoriano frente al mercado de Perú, Chile y Colombia período 2012-2017.

Abstract

This research proposes a comparative analysis of the Ecuadorian Automotive Sector compared to other that Perú, Chile and Colombia. The aim is to identify a behavior that characterizes the evolution of the national market. To achieve this, the structure, institutionality, participation and competences of the actors studied were analyzed. The objective of the thesis is to highlight particularities, from the comparison, through a descriptive and correlational work that allows to detect the potentials in management decision making within a sector of the Ecuadorian economy whose objectives contribute to the generation of wealth in the country, since that the Ecuadorian automotive sector promotes other activities by configuring various productive links that foster economic growth. The development of the analysis begins with a historical review that leads to statistical and documentary analysis, and that is reinforced with the points of view of several actors related to the sector of study. It is concluded that this industry, as opposed to others, has a high added value, encourages technology and articulates diverse sectors, which is why it is deduced that it has great potential to favor the diversification of the productive matrix of the country.