El relato y la puesta en escena de los hechos noticiosos en torno a la Superliga Femenina 2021, en el medio digital Ecuagol, del 7 de agosto al 11 de septiembre de 2021.

Abstract

This research had the purpose of analyzing the story and the staging of the pieces of the playoffs of the 2021 Women's Super League, in the digital medium Ecuagol. The study had a qualitative approach and its sample started on August 7 and ended on September 11, 2021, since it was the most important part of the tournament. During this stage, ten journalistic pieces on women's football were exposed. For the first and second specific objectives, content analysis was used to examine the story and describe the staging, respectively, of the sample. On the other hand, for the third specific objective, semi-structured interviews were used to establish the importance that Ecuagol and other specialized soccer media give to news events related to women's soccer. The most important results found in Ecuagol are the lack of diversification of journalistic themes and genres, as well as the limited field work and the scarce use of digital narrative formats. On the other hand, the cybermedia specialized in soccer showed an advance in the journalistic approach, in relation to the treatment of the headlines, the language and the narrative of the pieces, as well as the visual representation of the soccer players, around what several authors mentioned in previous decades.