Efecto en la economía ecuatoriana por el retiro de la ATPDEA del sector floricultor (Rosas) período 2011-2016.

Abstract

The Law of Andean Tariff Preferences and Drug Eradication, had the peculiarity of granting tariff benefits to member countries in a set of exports in which were the Ecuadorian roses, the general objective of this project is to analyze the economic impact and the effects on Ecuadorian exports of heading 0603.11, as the country withdraws from the agreement of the Andean Tariff Preference and Drug Eradication Law (ATPDEA) with the United States. through a comparative study between the periods 2011-2016. The methodology used was a mixed approach with a descriptive scope, a documentary review of exports to the USA was developed from 2011 to 2016, surveys were carried out on 81 exporters and three interviews with experts on the subject. The results obtained indicated that there was no involvement of the nonrenewal of the ATPDEA with the USA in the export of roses to the country in question, the strategy made by the Ecuadorian government not to lose participation in the North American market was to grant tax benefits so-called tax rate certificates which allowed us to continue gaining market in the US in relation to the main competitor Colombia; Among the main competitive advantages of the Ecuadorian product are the differentiating properties of the product and the climate.