Plan de negocio para la creación de una empresa de servicios integrales tecnológicos en la ciudad de Machala.

Abstract

The company INTELSIS is a family business that will be created due to the opportunity offered by the market of the city of Machala, with the aim of providing comprehensive IT services, this initiative is born because TIC´S currently play a very important role in PYMES, the adoption of the same within a company today either small or medium, obviously accompanied by training to operational and administrative staff. In the work developed is the detail of the services that will provide, as well as the study of the market to small and medium enterprises, through field research and the instrument of the survey and interview was more accurately known needs to guide the service towards the satisfaction of them. Therefore, commercial strategies are established in order to increase the sales of the services that the company will provide. For the project, working capital is required which will allow the acquisition of assets and adaptation for the infrastructure of the areas, in such a way that when projecting their flows the results were favorable ensuring the success of the implementation of the proposal. Thus benefiting companies by providing a comprehensive service for the improvement of the processes they provide, as well as improving performance and the loss of time generated by contacting the service.